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Marketing management: Analysis, planning and control

By:

Kotler, Philip

Material type: Text

Text

TextPublication details: New Delhi Prentice-Hall of India Pvt. Ltd. 1970Subject(s):

Marketing management

DDC classification:

KOT-M 658.8

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Holdings
Item type	Current library	Call number	Status	Barcode
Books	Mar Ivanios College Library Economics	658.8 KOT-M (Browse shelf(Opens below))	Available	23667

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Previous	658.8 HEI-M Marketing	658.8 HEP-M Modern marketing, Dynamic and management	658.8 JON-M Marketing process: An introduction	658.8 KOT-M Marketing management: Analysis, planning and control	658.8 LEV-I Innovation in marketing: New perspectives for profit and growth	658.8 MAH-G Great merchants: The stories of twenty famous retail operations and the people who made them great	658.8 MAM-P Principles and practice of marketing in India	Next

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